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Making daily money management approachable and stress-free.

How to Avoid Scams: Protecting Yourself and Those You Love

How to Avoid Scams: Protecting Yourself and Those You Love

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I’ve lost count of how many times a client has called me in a panic, saying, “I think I’ve been scammed.”

Whether it’s a suspicious email, a fake invoice, or a phone call that seemed just a little too convincing, scams are everywhere—and they’re getting smarter.

As a Daily Money Manager and founder of Advocate Money Management, I’ve seen firsthand how these schemes can wreak havoc on people’s finances, especially seniors and busy professionals who are juggling a thousand things at once.

But here’s the good news: with a little awareness and a few practical habits, you can protect yourself and your loved ones.

This post isn’t just about spotting scams—it’s about building confidence and peace of mind in a world that’s increasingly digital and, unfortunately, increasingly deceptive.

Computer screen showing account error message that is a scam

The Scope of the Problem

Let’s start with the reality. According to a 2025 Pew Research Center study, 73% of U.S. adults have experienced some kind of online scam or attack.

That includes everything from fraudulent credit card charges to phishing emails and fake shopping sites. And it’s not just older adults—scammers target everyone.

Another report from Exploding Topics found that 34% of U.S. adults experienced a scam or financial fraud in the past year alone.

Globally, scammers stole over $1 trillion last year. That number is staggering—and deeply personal when it hits someone you care about.

Why We Fall for Scams

Scammers are masters of manipulation. They prey on urgency, fear, and trust.

I’ve seen clients fall for scams that looked like legitimate bank alerts, tech support pop-ups, or even messages from supposed family members in distress.

Here’s the thing: falling for a scam doesn’t mean you’re gullible. It means you’re human. Scammers use psychological tactics that are designed to override our judgment.

That’s why education and awareness are so powerful—they give us the tools to pause, question, and protect ourselves.

A Senior receiving a scam phone call

Seniors Are Especially Vulnerable to Scams

This part hits close to home. Many of my clients are older adults who didn’t grow up with digital technology. They’re trusting, polite, and often isolated—traits that scammers exploit.

The Privacy Journal reports that Americans aged 65 and over lose $2.9 billion to fraud every year. And while many seniors are tech-savvy, they’re still more likely to engage with scams that appear helpful or urgent, like fake tech support or Medicare-related fraud.

That’s why I always encourage adult children to talk openly with their aging parents about scams. It’s not about shaming—it’s about empowering.

Some Common Scams to Watch For

Let’s break down a few of the most common scams I’ve seen in my work:

1. Phishing Emails and Texts

These messages look like they’re from your bank, a government agency, or even a friend. They ask you to click a link or provide personal information. Don’t.

Tip: Always verify the sender. Hover over links before clicking. When in doubt, call the organization directly.

2. Fake Tech Support

You get a pop-up or call saying your computer is infected. They offer to “fix” it—for a fee. In reality, they’re installing malware or stealing your data.

Tip: No legitimate company will call you out of the blue to fix your computer. Hang up and run a trusted antivirus scan.

3. Online Shopping Scams

You buy something from a site that looks real—but the item never arrives, or it’s counterfeit. According to Privacy Journal, 47% of people targeted by fake shopping sites lose money.

Tip: Stick to reputable retailers. Look for HTTPS in the URL and read reviews before purchasing.

4. Romance Scams

These are heartbreaking. Someone builds a relationship online, then asks for money. In 2020 alone, romance scams cost Americans $304 million.

Tip: Be cautious with online relationships. Never send money to someone you haven’t met in person.

5. Impersonation Scams

A scammer pretends to be a grandchild, IRS agent, or utility company. They demand payment or personal info.

Tip: Pause and verify. Call the person or agency directly using a known number.

Computer screen showing user name and password fields - an important practice to avoid scams

My Go-To Strategies for Staying Safe

Here’s what I recommend to every client, and what I practice myself:

1. Use Strong, Unique Passwords

And change them regularly. Consider using a password manager to keep track.

2. Enable Two-Factor Authentication

This adds an extra layer of security to your accounts.

3. Monitor Your Accounts

Check your bank and credit card statements weekly. Look for unfamiliar charges.

4. Don’t Answer Unknown Calls

Let them go to voicemail. If it’s important, they’ll leave a message.

5. Trust Your Gut

If something feels off, it probably is. Take a moment to think before clicking or responding.

Talk About It—Often

One of the best ways to prevent scams is to talk about them. I encourage families to make scam awareness part of their regular conversations. Share stories, ask questions, and check in with each other.

I’ve had clients who avoided scams simply because they remembered a conversation we had. That’s the power of education and connection.

Advocate Money Management Is Here to Help

At Advocate Money Management, we don’t just manage bills and budgets—we help people feel safe and supported.

If you or a loved one has been targeted by a scam, we’re here to help you sort through the damage and put safeguards in place. Contact us today for a free consultation!

Final Thoughts

Scams are evolving, but so are we. With the right tools, habits, and conversations, we can protect ourselves and each other. Whether you’re a senior navigating online banking or a busy professional juggling digital accounts, you deserve to feel secure.

So let’s stay informed. Let’s stay connected. And let’s keep our money—and our peace of mind—right where it belongs.


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Disclaimer: Advocate Money Management is a Daily Money Management service and does not offer specific tax, financial, investment or legal advice. For guidance regarding these topics, please consult with a CPA, financial advisor, or attorney, respectively.

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